Enhancing the Positive Communication Effect of Short Video Based on Adolescent Behavioral Cognitive

Abstract

As a new form of network communication, short video is widely accepted and loved by the public for its convenience, mobility, ability to be watched in fragmented time, and interactivity. The influence of short videos on adolescents’ behavioral cognition has attracted great attention. This study explores the influence of short video communication on adolescents’ cognitive behavior through a literature review, questionnaire survey, and in-depth interviews. The study explores the current situation and impact of short video dissociation among adolescents, and examines the operation strategies and specific measures of short video platforms targeting teenagers. It is found that short videos are widely used and frequently accessed among adolescents, with different degrees of positive and negative effects, affecting adolescents’ behavioral cognition from different dimensions. It is necessary to optimize the management of short video platforms, enrich the supply of high-quality resources, strengthen the collaborative supervision of home and school, and enhance the cognitive and discriminative abilities of adolescents. These efforts will jointly promote the positive dissemination of short videos among teenagers, positively influence teenagers’ behavioral cognition, and create a clear and healthy network environment for the growth of teenagers.